Writing
Essays & notes.
Writing about growth, healthcare, building in Nigeria and what I’m learning along the way.
Care does not stop between appointments
The operating gap in maternal health is often what happens after a question appears and before the next formal touchpoint.
Read essay ↗Acquisition is where the operating problem starts
A click is useful evidence. It is not a growth system until the next step has an owner, a standard and a feedback loop.
Read essay ↗Building from Nigeria means designing with constraints
Constraint is not a branding story. It is a practical input into trust, distribution, pricing and the shape of the system.
Read essay ↗More writing on Medium ↗. The existing notes archive remains available.